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Key interests

 Within any community, organisation or centre, there will be a number of people who should be involved in setting up a network. They are the people who may need to change their attitudes, evolve new ways of working along the 'approach' dimension of our matrix. In no special order these roles are:

  • Average citizens
  • Community leaders /social entrepreneurs
  • Non-profit/voluntary sector
  • Activists
  • Local government/council staff or elected officials
  • Local industry/business leaders
  • Local community networkers and tech volunteers
  • Local school officials
  • Local college or university officials
  • Local library staff
  • E-commerce/small business
  • Local health centre staff
  • Local job developer / employment and training workers
  • Regional/county officials
  • National policy officials
  • Community-of-interest and intermediary organizations

The roles outlined above are the potential 'stakeholders' who will play a greater of lesser part in the success of an initiative.

Our routemap shows a number of techniques which can be used to:

  • Bring these roles together
  • Establish a common "picture of the future" for the connected community
  • Create shared plans for how to achieve this
  • Co-ordinate the actions needed.

It will be necessary to work separately with these interests and undertake a range of research and development work. However, group activities like workshops are both cost effective and help build trust, shared commitment and understanding.

One additional role is crucial - that of the 'process manager' who co-ordinates activities and drives the programme forward.

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