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Research

Research

One of the first steps in planning an online initiative is to carry out research on several fronts:

Refresh your knowledge of Internet basics and benefits. See the starting section.

Undertake research on the Net into similar projects.

Check on new opportunities in the field, and available resources. However, avoid the temptation to be funding led - designing your project solely to chase the latest grants - unless it fits your vision.

Review what is already happening in your area, going outside your usual range of contacts. You will probably be surprised to find out what is in progress and what is planned. Here's a checklist for an audit.

Draw up a list of contacts to make in your next step - networking. Consider who may be able to help - and who may be put out if you don't get in touch and they hear about your project later. Here's a checklist. One of the big barriers to progress is 'not invented here' - so early contact with key people is always worthwhile.

Consider also any ways in which you may be able to find out what your user need through surveys, workshops, or studies that others have already conducted.